Which? Consumer Magazine

Most comments here were previously included under the Press & Media topic.

However, now disillusioned and disgusted by this publication, debating whether or not to move to Corrupt Review Sites, I decided to give Which? their own topic.

Still editing, so please watch this space

Presumably OE store staff have been preoccupied chasing fat sales commissions by converting specs buyers to more profitable eye surgery customers, because the September edition of Which? magazine has Optical Express rated as the WORST opticians - even Tesco beat them!!

'Specsavers came near the middle of the table with a customer score of 72%. But Tesco Opticians, Scrivens and Optical Express got our worst customer scores, with the lowest at 59%.'
www.which.co.uk/news/2014/06/which-revea...ek_s4CFcUp0wodhhkPMg



And I predict it can only get worse for OE

If you were promised lifetime aftercare @ Optical Express please post here:
conversation.which.co.uk/health/optical-...e-laser-eye-surgery/

If all those people who've contacted me about this issue would take a few minutes to add their comment to the Which? conversation it will encourage press interest...

I can't do it for you

It was immensely gratifying when Which? asked me to write a piece for online publication!
conversation.which.co.uk/health/optical-...e-laser-eye-surgery/

Please help keep up the momentum and press interest by adding your comment

I am embarrassed and annoyed by Which? and its behaviour.



You may find it helpful to know that there are people trying to improve Which? and its governance. I have been a member for 25 years and I am unhappy.

My new forum here
whichwiki.org.uk/forum

Info on the Which? governance and huge salaries
which.wikia.com/wiki/Which_Wiki
consumers.wikia.com/wiki/Consumers_Wiki:kiss :
———————
admin: Diesel’s reference to ‘another organisation’ was My Beautiful Eyes Foundation

At our very first meeting in 2011, MP John McDonnell advised me to contact Which? magazine as they had published a report on the laser eye surgery industry in 2009.

For two years I bombarded Which? staff with countless phone calls and emails, begging them to investigate!

I'd almost given up, until late last year when Which? Principal Health Researcher (Joanna Pearl) called to tell me they were going to look at the industry again - I honestly don’t know how I kept the news quiet for as long as I did!

Knowing many Which? subscribers would be receiving the magazine through their letter boxes this morning, I decided to do some advertising and wore my OERML T shirt to a meeting with my barrister in central London,

Returning home on the crowded underground I was very happy to find a seat - then ecstatic when an attractive woman in her mid 30s sat next to me and pulled out an unopened copy of Which? magazine!

Of course I couldn’t keep quiet, I had to explain my connection to the article and showed her my T shirt.

She told me her name was Lucy (a solicitor) and she'd been considering laser eye surgery herself, against the advice of her optician.

People assume their local optician will badmouth laser eye surgery because they don't want you to stop buying specs from them, but in fact these are the ones who are more likely to actually care about the health of your eyes.

Of course there are some opticians who have a financial 'arrangement' with a specific clinic and will encourage you to consider surgery even if you'd only gone in for an eye test.

NB: I recently discovered that Specsavers are disappointingly amongst those who have an 'arrangement' with a large eye surgery chain. I will be detailing more on that story at a later date.

Optometrists working for OE and other high street chains leave their ethics at the bank, along with their sales commissions, meeting unreasonable monthly targets by selling surgery to reluctant patients, hoping the (very tired) surgeon will notice unsuitable ones minutes before they operate.

These optoms work hand in hand with the 'refractive technician' (sales staff) to make as many sales at the highest price they can persuade the customer to pay.

At this point I promise you OE senior management are holding their breath wondering when I'm going to publish my 'good nugget', a document they do NOT want publicising.

Yes boys, I really do have it - all ten beautiful pages

Tick tock...

Back to Lucy: she finished reading the report and told me she was shocked by its content, and that surgery was no longer a consideration!

I gave her my card, and an OERML flyer, and know she will be reading this - Lucy, you made my day!

An hour later, a woman approached me in Tesco and said she’d seen me on TV. She too had been considering surgery until she saw the BBC London News story.

While we were talking, another woman noticed my T shirt and came over to tell me she would never risk eye surgery herself, but had friends who were considering it. She took my card to warn them not to.

A good day became a great day!

"Which? magazine maintains its independence by not accepting advertising and the organisation receives no government funding.[1][2] The Consumers' Association is the largest consumer organisation in the UK, with over 1 million subscribers to its magazine.[3]"
en.wikipedia.org/wiki/Which%3F

At last - your chance to tell the truth about the high street laser eye surgery industry

Do it now
conversation.which.co.uk/consumer-rights...what-you-should-know

Press release re laser eye surgery report in September Which? magazine!
Publication date 21 August

PLEASE PLEASE PLEASE sign up for a free month's trial of Which? magazine.

No, I'm not on commission, but I do have very good reasons for asking you to do this - and if you don't want to subscribe after the free trial you can cancel without any problem.

I have seen the Which? report - under strict embargo, so prohibited from referring to its content until this is lifted. The embargo applies to press and media too.

Which? is a subscription publication covered by copyright, therefore, even when the embargo is lifted, although free to discuss its content, I cannot republish the actual report.

I often take risks, but being sued by Which? is not one I'm prepared to take!

Subscribe today and you will be in time to get the September copy and read the laser eye surgery report in full!

As a subscriber you will also be entitled to comment on articles.

PLEASE do it!

www.which.co.uk/signup?source_code=911CU...aAmMACFTMftAod0RoAnw